OMTAC CONSULTANCY SERVICES

OMTAC is able to provide a range of consultancy services to support those in businesses, organisations and educational institutions.

(Please click on the link to return to our Internet, Online Marketing, Web 2.0 and Web Development Communications Consultancy Home Page for a full list of services and packages.)

NEW WEBSITE PROJECT MANAGEMENT
FROM OFFLINE TO ONLINE

Launching a new website or refreshing an old one requires a lot of planning, careful management and proper resourcing. There is tremendous opportunity, and there is a lot that can go wrong. OMTAC will work with you to get it right.

We do not provide a creative web design service however OMTAC Training, especially attendance at the How To Produce A Winning Website seminar, will be helpful to you if you are about to refresh an existing website or launch a new one; as may our consultancy services Working With Web Development & Internet Marketing Agencies and Website Editorial Content Management & Copy Writing.

Alternatively if you want comprehensive project management support for the whole development process we can provide that too if required, through our "New Website Project Management" package (from "Offline to Online").

Our intention in offering this consultancy is to help you in all aspects of the website development, including:

• The initial planning stages (identifying aims and objectives, clarifying target markets and audiences, exploring Internet technologies and channels etc);
• Preparing the content (copy, images, video, audio, links);
• Selecting and facilitating a support committee of colleagues and other interested parties;
• Preparing a brief and commissioning a web development agency;
• Managing the web development agency;
• Incorporating Internet Marketing techniques, Search Engine Optimisation etc;
• Preparing for launch, beta testing etc;
• Launch PR & Marketing;
• Post launch planning, budgeting and management.

There are many issues to take account of when creating a website, such as:

Setting aims & objectives, securing the domain name, undertaking research, planning for project management, budgeting and financial management, branding, choosing an agency, identifying and exploiting technologies, choosing functionality, selecting a Content Management System, Ecommerce issues, site mapping, site structure & mapping, accessibility, navigation, usability, presentation style, copy, tables, multi-media, open forum, member areas, data protection & freedom of information, advertising, statistics and analytics, hosting, legal issues, launch marketing, evaluation etc.

We will provide support and guidance throughout the process, ensuring these key issues and others are addressed to try to achieve the best possible return on investment for the new website. The project term is generally 3-6 months, sometimes longer and sometimes shorter (we can help you create a new website in just hours if necessary).

We will work on a retained basis over the period of the project, meeting with you and the development agency (and other parties) as necessary, providing support and coaching by phone and email, working remotely on key aspects of the development etc.

The costs for this kind of consultancy depend on the size of the project, the amount of contact time required, the location of the business, organisation or institution, the required timescale etc. Fees normally range from £4500 (ex-Vat) total for a standard project.

Please email Matthew or call him on 01323 640444 to discuss your needs and whether this package would benefit your business, organisation or institution.

OMTAC Ltd is Registered in England and Wales No. 3843319. VAT No: 753463130.